Well PlatformOwner deskFinwellJuniper Ledger Co.

GROWTH · CAMPAIGN ATTRIBUTION

Ad ROI

Follow every paid lead through qualification, booking, and estimated monthly value.
ATTRIBUTED LEADS3from connected paid sources
QUALIFIED267% of paid leads
BOOKED2100% of qualified
BOOKED MONTHLY VALUE$2,100recorded estimates
RETURN MULTIPLE—booked value ÷ entered spend

MONTHLY AD SPEND

Calculate the return multiple

Booked value is based on Finwell estimates, not collected revenue.

$2,100 booked monthly value ÷ $0 spend = —× return

CAMPAIGN PERFORMANCE

Connected paid sources

Live Finwell opportunity data
SOURCERECORDED OFFERLEADSQUALIFIEDBOOKEDMONTHLY VALUE
GoogleMonthly bookkeeping322$2,100
Cost per lead —Cost per booked call —Lead-to-booked 67%